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Wes Sylvester is the Vice President of the Industry Solutions Group (ISG) in Cisco's global sales organization. In this role, he is responsible for industry direction, vision, messaging, and growth. Wes' team covers business development, sales, enablement, and cross-architecture solutions across all industries globally with a focus on three pillars: Thought Leadership, being an Industry Center of Excellence, and Cultivating Market Demand.
Wes has two decades of focused experience leading and building global sales and marketing teams at the director and VP level for major industry players including Cooper(Eaton), Siemens, and Philips(Signify).
Wes holds a BS in Mechanical Engineering from MSOE in Milwaukee, and an MBA from the University of North Carolina Kenan-Flagler Business School, with a concentration in Strategy and Leadership.
Wes and his family love living in Seattle, where you're likely to find him on a hiking trail or at a baseball game in his free time.
What being a Modern Sales Leader means to Wes Sylvester
Modern sales is no longer just "sell the features" or "build the relationship".
Customer expect you to come armed with valuable data, not waste their time with unnecessary meetings, and (most of all) deliver a true return on their investment. Sales leadership is still coaching...but it's coaching data interpretation, understanding of pain points and true consultative selling. Things like forecasting and relationship building are just "table stakes" for modern salesforce leadership.
Those who take it to the next level and become a partner for their customers will be the future leaders.